NATHOR’s transition to its new identity was a strategic milestone. Precise SEO work was essential, ensuring that millions of Google hits and impressions were maintained. Each old link was carefully redirected, preventing traffic loss and ensuring the brand’s organic presence remained strong. The website was launched with an optimized user experience, guaranteeing growth and continued brand visibility in the digital environment.
I audited the feasibility of customized features and created Q&A verification processes for Nathor's new website.
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